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Why Google Wants What It Wants In 2014: Part 4 – Website Navigation

So far in this SEO blog series you will have noticed a common theme: user experience. When writing content, encouraging links to grow your link profile or entering the world of Google+, if you keep that in mind and apply it to everything you do it will be hard to steer yourself wrong. But despite
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How To Increase Your Conversion Rate

This week we wanted to give you a quick insider tip on how to maximise your conversions, and we’ll give you two simple ideas to get you started:


Microsoft Attempts To Seize Smartphone Market

Microsoft has updated its corporate branding for the first time in twenty five years, signalling a revamp of its entire marketing structure as it gears up for a series of big product launches.


Why you need quality SEO content on your website

Have you ever clicked on a search result and ended up on a page full of text that “wasn’t quite right”? Whether it was spelling mistakes, messy grammar, or paragraphs of random text that just didn’t make sense, this was likely cut-rate SEO content (text content with keyword density which is designed to help you
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The best and the worst CMS Systems

Most websites today are built around a CMS system. There are 2 major advantages for having your website built on one: 1)     Non-technical users can update content and edit the website 2)     Development and management of the website can become much easier If you are interested in either of these benefits, then choosing the right
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Why You Might Want To Re-think Changing Domains

Did you know that Google takes the age of your domain (www.example.com.au) into consideration when calculating where you will rank in search results? That’s right, the people at Google create their search algorithms based on a large number of factors, but they all come down to one thing: trust.


Why $500 websites Suck!

Choosing to get a new website built can be a big decision. With 68% of internet users having made an online purchase in the 2010-2011 period and 79% of households in Australia with Internet access, having a website is a necessity. Having a website that works well is a luxury, a luxury that will give
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